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SEO Success: Step Three is Creating Long-Term PopularityFinally, after the hard-core efforts that are directly related to generating traffic to your website, you next step is to develop a strategy that creates follow-on, long-term traffic. Several methods exist for this Tier III strategy:- Taking the large list of ancillary keywords that relate directly or indirectly to your website, begin purchasing keyword related domain names that will be used to create traffic driving websites that point to your money site. - Setup satellite pages using the keyword domain names with the idea of capturing traffic geared toward those specific keywords, developing niche market traffic. As you develop niche markets for those new customers, you are going to be able to capitalize on those customers for the other products and/or services that your company offers when these sites link back to your money site as a result of informing and attracting these new customers through the niche sites. - Create links, backlinks and cross-links between the satellite pages and your money site, improving your link popularity for all websites, especially your money site. - Display articles or e-books related to your industry and place these articles on your websites being aware of the best location based on keyword dominance. - For long-term, viral marketing results, create articles or e-books that you will either sell on your website or offer to public domain websites where your link information must be retained for use by anyone else on the internet; these articles will create links that go back to your money site or your niche sites. - Follow the same steps in Tier I and II for all the niche sites as you did for your original money site; that is, design a SEO-optimized website and follow Tier II strategy to create the necessary link popularity to drive traffic to these sites. Monitoring In order to determine if the SEO efforts are successful, you must monitor results of for number and quality of backlinks, PR and web trend statistics. There are many sources for generating this data as well as programs that will assist in these analyses. Whatever method you choose, whether it is using specific programs or setting up a spreadsheet for entry of data, be consistent in tracking the data. There will be fluctuations from day-to-day that you should expect. You are looking for general, overall upward trends, not short-term blips. Upward progress followed by maintenance of a strong position with slow, steady growth would indicate a successful SEO campaign. This 3-Tiered approach to SEO Strategy is very effective when implemented with the patience it takes for long-term results. Short-term "fixes" and "tricks" may have an effect in the short-run, but as the search engines change and adapt their algorithms -- as they doing almost monthly -- what worked today for quick results may actually get you banned tomorrow. This strategy is based on search engine directives: Well-designed websites, free of bad code, offering information, services or products of interest to the internet community will create their own base of popularity -- for which you will be rewarded by strong, growing traffic. When you are in it for the long haul, your strategy must utilize long-term efforts. (c)2005. TAO Consultants, Inc. All rights reserved. About the author: Chesa Keane of TAO Consultants has been involved with the internet for 10 years through internet consulting, web development and search engine optimization. Go to www.computergoddess.comfor a free Search Engine Optimization Checklist. Circulated by Article Emporium Starting A Home Business: Step 6 Have you been a good student? Congratulations for making your dream of owning a home business a reality. Today you will learn how to get qualified traffic to your product web site and how to build your house list of email leads. (If you missed the first 5 steps, you can ca... The Flu and List building Go Hand In Hand! What does the flu have to do with building your list? Well a lot! A flu, just like any other virus is able to spread itself to anyone it comes in contact with. And when we are building are email lists, we want this same type of viral effect to take place.... The Ten Commandments of Search Engine Optimization Most of the time when we pitch to a new client we are asked for SEO guarantees. “Your competition has guaranteed top results and submission to 100,000 Search Engines and Directories”. We go all out educating clients that Search Engine Optimization is all about smart work and not ju... Seo - get your site out of the Google Sandbox fast SEO - how to get your site out of the Google Sandbox fast Is your new site sitting in the infamous Google "sandbox"? There is a way to get it out fast, as well as getting all of your other pages indexed! How? Write an article on your site topic and uplo... Getting NON-STOP Traffic By Writing Articles Dreaming of getting tons of targeted traffic to your site without spending a red cent? Fantasizing of effective free advertising? Then you should deffinetely start writing articles for promotion! The things you've gotta love about articles are: A. They'r... Five Traffic Generation Techniques There are hundreds of ways that you can promote your online business or website, some more effective than others. These five proven methods will help you generate traffic to your site and also generate income for your wallet. 1. One thing that appeals to everyone is "free.... Advising on the best sourced assistance relating to godiva. 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On-Site SEO and Link Building A discussion between 2 SEO´s, Mr. Ethical and Mr. Links, about link building. Mr. Ethical: There is no need for link building if you know how to optimize a website properly. It's all on-site work and some basic submissions to some directories. Mr. Links: Yeah that... The 'Matrix' Help For Keyphrase Analysis Keyword analysis is a major part of search engine marketing.Choose the right key phrase,check the market and calculate the ROI in terms of time and money. I am just trying to redefine "The Boston Matrix" in terms of keypharse analysis, hoping that it will help in your Finally, after the hard-core efforts that are directly related to generating traffic to your website, you next step is to develop a strategy that creates follow-on, long-term traffic. Several methods exist for this Tier III strategy: - Taking the large list of ancillary ke... An Unfair Advantage in Online Success. An Unfair Advantage in Online Success... By Stuart Johnstone www.bankofknowledge.info There's one easy way to obtain an unfair advantage in any business, and that's to duplicate a successful business model. Think about it, that's exactly why a F... Internet Marketing – Long Term Strategy Once your site is up and running, the best method for getting immediate traffic is pay-per-click search engine marketing. Although you have to be patient, you should also be focusing on search engine optimization as a long term strategy. Search Engine Optimization – “SEO”... The What, How, And Why Of Keyword Densities Keyword density is an important concept for website owners to understand. Keyword density, in today's Internet, is what will ultimately improve your search engine optimization (SEO) ranking. The importance of having a high SEO rating is absolutely critical if you wish to have high ...
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